// Methodology

The 5-step framework behind every microsite we ship.

No black box, no proprietary mystery. Same playbook every engagement — you'll know exactly where we are at every step.

Step 01
Recon

We map the SERP, your competitors, and the buyer intent landscape before we touch a design file. AI-accelerated, founder-reviewed.

  • Founder-reviewed at every gate
  • AI-accelerated where it makes the work better, not weaker
  • Documented decisions you can audit later
Step 02
Target Selection

Out of every possible query, we pick the handful where a microsite will out-rank and out-convert your competition.

  • Founder-reviewed at every gate
  • AI-accelerated where it makes the work better, not weaker
  • Documented decisions you can audit later
Step 03
Build

Each microsite is engineered around one offer and one intent — copy, design, conversion module, schema, the works.

  • Founder-reviewed at every gate
  • AI-accelerated where it makes the work better, not weaker
  • Documented decisions you can audit later
Step 04
Verification & Routing

Visitors are qualified before they ever hit your primary site or sales team. Garbage in, garbage out — we cut the garbage.

  • Founder-reviewed at every gate
  • AI-accelerated where it makes the work better, not weaker
  • Documented decisions you can audit later
Step 05
Compound

Quarterly refreshes, technical hygiene, and internal-link rotation keep rankings climbing. The portfolio gets stronger over time.

  • Founder-reviewed at every gate
  • AI-accelerated where it makes the work better, not weaker
  • Documented decisions you can audit later
// Traffic Flow

How a single search becomes a qualified lead.

Every microsite we ship runs this verification chain. The visitor never reaches your sales team or primary site until they've signaled real intent.

Search Intent
High-intent query
Microsite
Topical authority page
Verification
Qualifies the lead
Primary Site
Booked / Converted

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